Across Nigeria and the wider West African region, creative expression is emerging as a compelling vehicle for driving conversations around social issues. From the rich tapestry of visual art to the dynamic world of film, artists are increasingly using their talents not just for self-expression, but also as an instrument of advocacy and storytelling.
In the beginning, my journey was deeply rooted in the world of visual arts. I immersed myself in a range of creative pursuits—graphic design, handicraft, and most notably, painting. But it was body art that truly captivated me. I found something profound in using the human body as a canvas, transforming it into a living platform to comment on pressing social ills: gender-based violence, poor leadership, substance abuse, and more. This approach made each artwork not just a visual experience, but a call to action for those who encountered it. As I matured in my craft, however, I began to see the unique potential of film to magnify these conversations. With cinema, I realized I could delve deeper into authentic human stories and reach broader audiences, transcending local boundaries while maintaining a sharp focus on impactful themes.
That motivation led me, in 2021, to transition from visual arts to full-fledged filmmaking—joining a growing cohort of Nigerian storytellers who are reshaping the region’s creative landscape.
Breaking Traditions: Family Support and Career Choices
Like many Nigerians, I come from a family where traditional career paths—law, medicine, engineering—are often viewed as the surest roads to success. Initially, my family found my decision to pursue filmmaking difficult to grasp. The path seemed risky; the creative industry, unpredictable. But as my films began to receive international attention and recognition, perceptions shifted. According to a Lagos-based media analyst, “Stories like this inspire families to rethink what success looks like for young Nigerians, especially as the creative industries offer new global opportunities.”
Now, my family are among my biggest cheerleaders, watching with pride as my work continues to resonate with audiences both at home and abroad.
Finding Balance: Unwinding in a Creative World
Maintaining personal balance is essential, especially in a demanding field like filmmaking. I keep things simple: sometimes I recharge by watching films, immersing myself in the storytelling of others. Editing footage—an often solitary process—also has a calming effect on me. Beyond my own projects, I invest time in mentoring the next generation of Nigerian creatives, providing guidance and a listening ear. Music, too, offers an escape: whether it’s Afrobeats, highlife, or global hits, it helps me relax and reset.
Athletics: The First Love
Long before art became my calling, athletics played a central role in my life. From a young age, I was the child sprinting across the playground, unprompted and full of energy. I even competed for my school, sometimes clinching victories and sometimes simply running for the joy of movement. It all changed following a serious injury at an inter-school athletics competition—a moment that prompted my parents to step in and put a stop to my sporting ambitions. Looking back, this twist of fate was perhaps serendipitous; had things gone differently, I might never have entered the world of filmmaking.
The Boxing Revelation: A Newfound Passion
These days, if I had to pick a favourite sport, it would undoubtedly be boxing. It wasn’t always this way. The turning point came while working on the documentary about Cynthia Ogunsemilore—a rising Nigerian boxer whose courage and discipline left a profound impression on me. Prior to this, I hadn’t given much thought to boxing as a narrative art. But witnessing the raw emotion, resilience, and pure storytelling that unfolds in the boxing ring changed my outlook entirely. My first experience at a live boxing match in early 2023 was nothing short of electrifying, drawing me deeper into this vibrant sporting community.
Boxing requires demanding discipline and perseverance. Each boxer’s journey to the ring is filled with unique challenges, and their ability to overcome adversity often mirrors experiences faced by many Nigerians. According to Lagos boxing coach Adeoye Tunde, “Boxing is more than sport. It reflects the never-give-up spirit so common in our society—especially among our youth.”
Profiles in Inspiration: The Power of Women in Sports
Among all these stories, Cynthia Ogunsemilore stands out as a source of inspiration. Being from Bariga, the same community where I reside, her journey resonates on a personal level. Her journey—beginning in a modest Lagos neighbourhood and surmounting daunting obstacles—demonstrates that dreams can flourish anywhere. “She’s determined inside the ring, and just as fierce in life,” as noted by a local sports journalist.
Beyond individual athletes, teams like Nigeria’s Super Falcons—the country’s celebrated women’s football team—exemplify resilience and national pride. Their recent performances, both on the African continent and in international tournaments, are a testament to the enduring strength of women athletes in Nigeria. Such victories uplift communities and inspire younger generations to challenge stereotypes surrounding women in sports.
Bariga to the World: Documenting Resilience Through Film
The documentary Beyond Olympic Glory was born out of a desire to tell more than a sports story—it’s an exploration of resilience. Cynthia’s journey, which started in the same Bariga streets where many face daily struggles, touched me personally. Like countless Nigerians who overcome hardship, her progress offered hope.
To bring this film to life, I reached out to Cynthia and shared my passion for documenting her journey. Her willingness to open up was matched by crucial support: the StoryMi Academy documentary film fellowship, sponsored by the French Embassy in Nigeria, provided essential mentorship and funding. This partnership echoes the growing trend of international collaboration supporting Nigeria’s creative sector, which—according to industry observers—bodes well for the future development of homegrown films and global partnerships.
By highlighting Cynthia’s story, the film underscores an important message: regardless of one’s origins, with dedication and courage, it is possible to stand on the world stage.
Global Recognition and Community Support
Since its release, Beyond Olympic Glory has achieved significant international success, including seven major awards. The project has been praised for its honesty, and for its portrayal of the intersection between personal ambition and larger societal struggles. This reception not only highlights Nigeria’s growing reputation in documentary filmmaking but also offers a platform for community stories that are rarely told beyond local borders. My heartfelt thanks go to Nigeria’s sport broadcaster Austin Okon-Akpan, sport law advocate Chigoze Jude, the French Embassy, StoryMi Academy and everyone who played a role in bringing this film to a global audience.
Looking to the Future: Documenting More Stories
I intend to continue exploring the lives of athletes from across all sports—football, athletics, boxing, or emerging disciplines. For me, the power of storytelling lies in finding a genuine connection. Whenever an athlete’s challenges and victories reflect the broader struggles faced in society, I feel compelled to document those journeys. The aim is always to share more than a sporting achievement; it’s about carrying real human truths to the world stage.
Local Heroes: Super Falcons, Asisat Oshoala, and Rising Stars
As Nigerian sports continue to gain on the international front, local stars are stepping up as ambassadors for change. The Super Falcons, for instance, constantly break barriers—balancing sporting excellence with advocacy for women in sports and beyond. Players like Asisat Oshoala are not only celebrated for their football skills but also for initiatives promoting girls’ education and championing greater participation of women in sports across West Africa.
Rising stars like Cynthia Ogunsemilore and Rilwan Lawal are fast becoming household names, motivating young athletes everywhere to pursue their dreams with integrity and hard work. Community leaders and educators alike point to these figures as role models for the next generation.
The Value of Sport and Creative Freedom
For parents and guardians charting a path for their children, the message is clear: whether in sports, arts, or any field of passion, giving young people room to find their purpose is key. Sport teaches crucial values—discipline, teamwork, resilience—that are useful far beyond the pitch or ring. “Nigerian youth have always found a way to shine when given encouragement, whether in sport or the arts,” said Abuja-based education consultant Grace Umaru.
Ultimately, as Nigeria’s creative and sporting scenes continue to flourish, storytelling—through visual arts, film, and community voices—remains a powerful catalyst for social change, national pride, and global recognition.
What are your thoughts on the evolving role of arts and sports in shaping the stories of Nigeria and West Africa? Do you know a local athlete or artist whose journey deserves to be shared? Drop your thoughts in the comments and follow us for more original stories!
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